Automation for SMBs
Small teams lose hours each week copying data between email, spreadsheets and SaaS tools. n8n (self-hosted, more control) and Make (cloud, fast setup) connect those systems with visual workflows — often cheaper than bespoke software.
Five high-impact processes
- Route website enquiries to the right person and CRM
- Appointment reminders by email or SMS
- Sync quotes from CRM to invoicing tools
- Draft social posts from new content or reviews
- Weekly KPI email from analytics and ads
Start small, document everything
Pick one painful manual process, map triggers and steps, test with real (anonymised) data, then expand. Consider GDPR hosting and access controls — especially for customer data.
When spreadsheets break under team concurrency, a small web app may be the next step. Stamperia implements both automation and lightweight apps for trades, practices and services across the Ruhr.